Privacy Policy

1. Terms of Use

This Policy forms part of our Terms of Use (the "Terms"). Capitalized terms not defined here have the meanings given in the Terms.

"Personal Information" means data that identifies, relates to, or can reasonably be linked to an individual, such as name, email address, phone number, IP address, and similar identifiers. In some jurisdictions, IP addresses may be treated as Personal Information.

You are not legally obligated to provide Personal Information or use the Site. By accessing the Site or using the Services, you consent to this Policy. If you do not agree, please do not use the Site or Services.

We process data based on consent, contract performance, legitimate interests, and legal obligations.

2. Our Legal Bases of Processing

We process Personal Information in accordance with applicable data protection laws. Our legal bases typically include:

2.1. Consent

We may request your consent to process Personal Information—for example, when you subscribe to our newsletter or request personalized offers. You may withdraw your consent by contacting us through our privacy request form. We will verify your identity before acting on such requests.

2.2. Contract performance

By using the Site, you are requesting our Services, which requires processing certain Personal Information—for example, your ZIP code to match you with relevant partners and product offers.

2.3. Legitimate Interests

We process data for legitimate business reasons, such as operating and improving our Site and Services, enhancing user experience, fraud prevention, and ensuring security.

2.4. Legal Obligations

We may process Personal Information to comply with legal or regulatory requirements, such as responding to government inquiries or user complaints.

3. Information We Process

We collect Personal Information in the following ways:

3.1. Information You Provide

Certain Services require you to submit Personal Information voluntarily. You must actively choose to use these features.

3.1.1. Third Party Forms and Services:

Company offers comparisons and referrals to third-party providers, platforms, and services ("Partners") and their products ("Products"). If you request a quote or offer, we may collect and share the information you provide with relevant Partners to help facilitate your connection. These Partners may use your information in accordance with their own privacy policies.

3.1.2. Contact Us

If you contact us by form or email, we collect your name, email, and the content of your message to address your request and for our internal business purposes.

3.1.3. Blogs, Newsletters, Surveys and Promotions

Our Site may include content such as blog posts, newsletters, or reviews. Subscribing to these or participating in surveys may require you to provide Personal Information.

3.2. Information We Collect from You

We collect information about your use of the Services and your interaction with the Site or the Services in the following ways:

3.2.1. Device Information:

We collect device-related data (e.g., device type, operating system, browser type, language, screen resolution) to deliver content appropriately.

3.2.2. Usage and Interaction:

We collect data on how you interact with the Site (e.g., which pages you view, clicks, referral URLs, timestamps) to operate and improve our Services.

3.2.3. Log Files and IP Addresses:

We use server logs and tracking technologies (like pixel tags) to track engagement. Your IP address may be collected for fraud detection, location targeting (e.g., country or language), and consent documentation.

3.2.4. Click ID Tracking:

We may collect non-personal identifiers such as Google Click ID (GCLID) to evaluate the effectiveness of advertising campaigns. This data is not tied to personally identifiable information and is processed strictly for analytics.

3.2.5. Cookies and Similar Technologies

Cookies are small text files placed on your device when you visit our Site. Our Site uses cookies and other tracking technologies to enhance your experience, analyze the Site's functionality and performance, and provide personalized advertising related to product sales and content based on your interests.

We use the following types of cookies and trackers:

3.3. Information from Third Parties

We may receive data from third parties, such as: product interest or purchase status from Partners, call tracking information (e.g., your phone number, if you called a Partner via our Site), and internal user identifiers linked to Partner activity (e.g., clicks, views, form submissions). This information is used solely to facilitate your requests and improve partner performance tracking.

4. How We Use Personal Information

In addition to the uses described above, we use Personal Information ("your Information") for the following purposes:

• To operate, maintain, and make the Site and Services available to you;
• To improve and develop the Site and Services over time;
• For referral and advertising attribution (e.g., to track when a user clicks on a Partner offer);
• For fraud detection, prevention, and user validation (e.g., using Google reCAPTCHA to verify you're human);
• To respond to your inquiries or communicate with you;
• To verify and authenticate your identity or access to the Site;
• To deliver personalized content, ads, and Partner offers.

5. Sharing Your Information with Third Parties

We do not sell your Personal Information. However, we may share it in the following circumstances:

5.1. Data Storage and Security Providers

We use cloud hosting and data storage services (e.g., Amazon Web Services) to store and process your data securely. These providers may be located in the U.S. or other jurisdictions and must comply with privacy and security standards.

5.2. Third-Party Service Providers

We work with providers who help us operate our business (e.g., customer support, analytics, communications). These providers process your data only on our behalf and in accordance with this Policy.

5.3. Social Media Platforms

We may share hashed identifiers (such as your email address) with advertising platforms like Google or Meta to show you more relevant ads. Social media platforms may combine this data with other information they collect from you independently, under their own privacy policies. You may opt out of such sharing—see Section 7 for more information.

5.4. Legal Compliance and Protection

We may disclose Personal Information when necessary to:

• Comply with laws, regulations, or legal requests;
• Enforce our Terms of Use;
• Prevent fraud or security threats;
• Protect the rights, safety, or property of Company, users, or the public.

5.5. Partner Offers and Referrals

If you request to receive offers or services from our Partners, we will share your submitted information (e.g., contact details, preferences) with them to fulfill your request. Our Partners may contact you directly by email, phone, or text—even if your number is on a "do not call" registry—using automated or pre-recorded messages. By submitting a request, you consent to this contact. Each Partner operates under its own privacy policy and may not be bound by this Policy.

5.6. Affiliates, Merger, Sale or Corporate Transfers

We may share your data with affiliated entities (e.g., parent, subsidiary, or sister companies). If Company is acquired, merged, or sells assets, we may transfer Personal Information as part of that transaction. The new entity will honor the same privacy commitments unless otherwise notified.

5.7. Analytics Tools

We use analytics tools (e.g., Google Analytics, Tableau) to understand user behavior. These tools may collect data like page visits, clicks, and scrolling activity. For more details, see Section 3.2.5 above. You can opt out of Google Analytics here.

5.8. Google Maps

Our Site may include Google Maps functionality. Your use of Google Maps is governed by Google's Privacy Policy.

6. Links to and Interaction with Third-Party Properties

Our Site may include links to websites, platforms, or other online services operated by third parties ("Third-Party Properties"), such as our Partners. If you click through to one of these sites or interact with their content, your data may be collected by that third party.

We are not responsible for the privacy practices of Third-Party Properties. Any Personal Information you provide to those sites is subject to their own privacy policies—not this one. We encourage you to review the privacy terms of every third-party website or service you access.

7. Choices and Opt-Out

You have several choices regarding how your Personal Information is used:

7.1. Cookies and Tracking Technologies

You may configure your browser to block or delete cookies and other tracking technologies used on our Site. Please note that disabling cookies may impact the functionality and performance of some Services. See Section 3.2.5 for more details.

7.2. Access, Update, or Delete Your Information

Subject to applicable law, you may request to access, correct, or delete your Personal Information by contacting us through our privacy form. We will verify your identity before acting on any request.

7.3. State Privacy Rights

If you reside in a state with comprehensive privacy laws (e.g., California, Colorado, Connecticut, Utah, Virginia), you may have additional rights under state law. These may include:

• Right to Know / Access: You can request to know what Personal Information we have collected, used, shared, or sold in the past 12 months.
• Right to Deletion: You can request we delete your Personal Information, subject to legal exceptions.
• Right to Opt-Out of Sale/Sharing: While we do not "sell" Personal Information for money, certain data uses (like cookie tracking) may be considered a "sale" or "sharing" under state law. You may opt out via the "Do Not Sell or Share My Personal Information" link at the bottom of our homepage.
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

7.5 Handling Requests

We aim to respond to all verifiable privacy requests within 45 days. If additional time is required, we will notify you with an explanation. We may deny requests where your identity cannot be verified or where exceptions apply (e.g., for legal compliance or fraud prevention).

7.6 Do Not Track (DNT) Signals

Some browsers support a "Do Not Track" (DNT) signal. Our Site does not currently respond to DNT signals.

8. Information Security

We and our third-party service providers implement appropriate technical and organizational security measures to protect the Personal Information we collect and store.

Examples include:

• Encrypting our Site using SSL,
• Restricting internal access to data on a need-to-know basis,
• Using cloud providers that adhere to industry-standard certifications, and
• Regularly reviewing our security protocols and data handling practices.

While we take reasonable steps to protect your data, no method of transmission or storage is 100% secure. Therefore, we cannot guarantee absolute security.

9. Children's Privacy

Our Site and Services are not intended for or directed to individuals under the age of 18. We do not knowingly collect Personal Information from anyone under 18.

If we become aware that we have collected such information, we will take steps to delete it as soon as possible. If you believe we may have collected Personal Information from a child, please contact us using the method listed in Section 11.

10. Commitment

We are committed to protecting your privacy. As data protection laws evolve, we strive to meet the highest standards of transparency, accountability, and user control across all jurisdictions where our Site is available.

We encourage you to revisit this Privacy Policy from time to time to stay informed about our privacy practices.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at:

Please note: This form is for privacy rights inquiries only. General business inquiries submitted through this form may not be answered.